Roddy Rich may be coming to your city soon in a Rolls Royce. This all a part of his latest album rollout strategy for “Live Life Fast”.

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Roddy Richy Uses Custom Rolls Royce’s In Album Campaign

Roddy Rich is traveling the country with an opportunity for some of his fans to listen to his upcoming sophomore studio album, LiveLifeFast, before it drops. The Compton rapper took to his Instagram Stories to explain how the process would work.

“I hope y’all are as excited as I am to hear this album, December 17, LiveLifeFast. Before we get into the album, I wanted to do something special for all my fans. What we gonna do this album cycle is we gonna pull a Rolls-Royce up to a city near you and we gonna have one lucky fan be able to listen to the album before it comes out this Friday. We’ll be starting in New York,” he said before revealing the address for fans to pull up and meet him.

New Roddy OTW

Roddy Rich recently announced that his second studio album was dropping. 
The Compton rapper’s sophomore project titled “livelifefast,” will be released on December 17, and follows his wildly successful debut “Please Excuse Me for Being Antisocial”.

Roddy Goes Diamond

Recently, Roddy Rich earned his first diamond song plaque. Diamond status signifies the song has reached over 10 million sales and streams. To date, there are only 64 songs that have gone Diamond. Amongst them as songs from Cardi B, Drake, Eminem, Lil Nas X, and Wiz Khalifa.

Roddy Rich’s “The Box” was one of the hottest songs of 2020. Now Roddy celebrates a massive milestone, taking home an RIAA Diamond Plaque for “The Box.”