Detroit rapper Royce Da 5’9 is helping the record labels realize things need to change. The hip-hop veteran has come forward to deliver major solutions in an effort to contribute to equality.
Royce x PSA
5’9 went to Instagram Wednesday with some emotional words. While he says he appreciates the music biz making initial changes, Royce dug deep into explaining why bigger things need to happen.
“Too woke to be rocked to sleep. Closing the company down on a Thursday and taking certain words out of the Lexicon could never mean anything without being backed by actionable items that move the needle. We don’t watch Cops either … Just a heads up” -Royce Da 5’9’s Instagram
High-Key Details
Royce also shared a handful of ways for record labels to make a major difference. The Motown legend released a list of ideas and suggestions for helping push for equality.
“Ron Sweeney came up with these actionable items for labels to consider. These should put in the ballpark of what needs to happen if we really wanna move the needle. I added a couple videos to put my last post in a better perspective as well. We got a lot of work to do but I’m proud of us. ✊????” -Royce Da 5’9’s Instagram
Wait, There’s More
Heading into last weekend, Republic Records broke massive news about using the term ‘urban’ within its organization. The label vowed to make a much-needed change to its terminology after years of having hip-hop music categorized as ‘urban’ entertainment.
“Effective immediately, Republic Records will remove ‘URBAN’ from our verbiage in describing departments, employee titles and music genres. We encourage the rest of the music industry to follow suit as it is important to shape the future of what we want it to look like, and not adhere to the outdated structures of the past.” -Republic Records’ Twitter
Before You Go
Sony Music Group is also making big changes. Last week, the iconic label announced a multi-million dollar fund aimed at ending racism and helping support social injustice causes.