Artists show what they are capable of from their very first drop. Especially in hip-hop culture and the rap industry, where specifically, debuts decide a lot for the artist’s future. Of course, failing or not showing your full spectrum of abilities is not the end of the world, but representing yourself the best way possible can open many doors closed for other starters. Atlanta-based rapper JGOTITT, with his debut track “Dripp,” managed to make an impressive first impression. The artist presents himself as already a professional and not just a promising newcomer. He owns his background, he owns his story, and he owns the rap scene unapologetically. His confidence in his talent and abilities is also backed up with evident hard work and dedication.
Every single detail of both the track and the music video is crafted masterfully, every production decision made is measured and thoughtful to the core. JGOTITT knows what he wants, and “Dripp” leaves no doubt he will go after it, and get it!